The 360 Blog

The Resident Review Strategy You Need To Try Next (Script Included)

Asking residents for a review just downright sucks!

Especially if you’re asking it to their face and you’re not sure what they’re going to say. Let alone – you’re not quite sure where you want them to leave a review – on a review site, on your website, on paper, on camera?

If it’s not scripted out ahead of time – chances are you’ll be humiliated.

That’s why we created this simple email script for you to use to easily get resident reviews.

This email should be sent after a resident renews their lease at your community.

Keep in mind, the resident is finding some type of value in your community – that’s why they’re renewing. Which makes it the perfect time for a review.

Just take the email script below and to customize to your liking. One thing to notice, is how I use the word “You” multiple times in the email. This makes it about them and not you.

Everything in parenthesis should be customized for your community.  I used apartmentratings.com for the review site, but it’s up to you where you want them to post their review.

Your Email Script

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Hey (Resident Name),

I just noticed that you renewed your lease. Thrilled that you’re finding value at (community)!

If it’s not too much trouble, I have a quick request: could you please leave an honest review on apartmentratings.com. Here’s a link:

(Apartmentratings.com link goes here)

Even a sentence or two would be hugely appreciated. If it helps us get more awesome residents like you, it will help us make the community even better for you 🙂

Thanks, and if there’s anything at all that I can do to help you, don’t hesitate to let me know.

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Wrapping Up

This resident review strategy will help you build a solid, positive reputation for your community . That means – more leads … more tours …. more leases …. more satisfied residents. Plus, it’s an easy one to execute on.

 

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Written by Josh Grillo

Josh Grillo is a #1 Best Selling Author, Speaker and Co-Founder of Resident360.

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