The 360 Blog

Apartment Marketing Ideas: How To Re-Engage Cold Prospects With A 9 Word Email

If you’re looking for new apartment marketing ideas – you should consider the 9 word email. The 9 word email is somewhat famous in the Internet Marketing community as something that works most of the time at getting a prospect to respond. (more…)

Resident360 Latest News: Lisa Young Promoted To Managing Director

We are excited to announce the promotion of Lisa Young to Managing Director, a seasoned business leader with proven ability to manage the business. (more…)

Print Advertising For Apartments – Dissecting An In-Flight Magazine Apartment Ad

Recently I stumbled upon something you don’t see often, apartment advertising in an in-flight magazine. Check out the full page ad below for Voda Apartments. (more…)

How Creative Can You Get With Your Apartment Floor Plans? Let’s Find Out…

At Resident360, we’ve been pushing the envelope and having fun with a few crafty floor plan designs. Using a standard 2d floor plan as inspiration, here are a few floor plans we’ve created for our clients.

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Steal These 25 Tactics Today For Apartment Marketing Success

Recently I was the key speaker at the San Diego County Apartment Association event “How To Market Your Rental Property.”  Here are the main takeaways and slides: (more…)

Stop Waiting Around! Find Out How To Build Your Waitlist.

When it comes to leasing apartments, we’re always on the lookout for creative marketing ideas. Here’s a clever one I found on ParkonMorton.com. The banner below popped up over the website on my visit. (more…)

The Ultimate 5-Step Apartment Lease Up Marketing Plan

When it comes to new apartment construction, there are no signs of the industry slowing down anytime soon. With construction at a 10-year high, property managers and marketing directors are looking for ways to successfully establish a credible presence – and increase occupancy rates – in incredibly saturated markets. (more…)

How To Market Your “STAR” Employees

I was recently working on a marketing audit for a well known management company when my business partner walked in and said, “Did you see all the property reviews that mentioned the leasing agent Nancy?” (more…)

Google My Business For Apartments: How To Optimize Your Listings

At Resident360, we come across lots of Google My Business listings that are unclaimed by management companies. That’s the listing that typically shows up on the right hand side of a local Google Search result (see below). (more…)

Apartment Advertising – Generate Leads Right Now with Facebook’s Marketplace

Here’s a new apartment advertising idea you should be considering right now- Facebook’s Marketplace.

In this post, I’ll share my experience of using the marketplace for advertising an apartment.  You’ll also see first hand the results of an apartment community using the marketplace for advertising their apartments. (more…)

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